This collection was developed as a result of the research and collaborative design minds at Thomasville Furniture and the licensing company representing the Hemingway family.
LeAnna has been fortunate to have been a part of some of the largest and most influential home furnishings licensed partnerships in the industry, including the Ernest Hemingway Collection by Thomasville.
Marketing materials produced included:
- Extensive product literature such as catalogs and consumer take home sheets
- Beautiful product photography utilized in all support materials at both the national and local retail level
- Interior and exterior store signs and banners
- Product informational hang tags
- TV commercials
- Radio commercials
- Press releases
- National advertising - both print and TV
- Webste
– Product brand Identification - Upholstery seat deck labels & metal drawer plates for wood case products
- Retail showroon display floorplans and accessory suggestions
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